Tmall has adjusted the investment rules under the category of mothers and infants, and the market potential for baby products is huge. Tmall's adjustments to the rules are to adapt to the development of the platform, and the development of the platform is determined based on market structure and consumer needs. Therefore, the category of "urine is not wet" must be very market demanded at present, and there is a lot of room for development. Tmall will intentionally separate this category and operate independently.
In recent years, the category of mothers and infants has always been a category with good development prospects, and the secondary categories under it have great market potential. Especially baby products, not only consumer demand is large, the demand is also very detailed. Businesses that can accurately meet consumer needs can benefit from Tmall's presence in Tmall. Tmall's rules are systematic, and the division of categories naturally involves changes in the rules from Tmall's entry to the assessment of merchants. Businesses who want to settle in also need to carefully review the change points and fully prepare for the required qualifications.